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$title='Press Release &mdash; Usage Data Helps Public Space Evolve';
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<h3 class="contentheading">Press Release</h3>
 
 
<h2>Usage Data Helps Public Space Evolve</h2>

<p class="body"><b>People no longer want to be on the sidelines watching, say organizers of the Tulip Time Festival. </b>

<p class="body">(Mountain Lakes, NJ, August 25, 2016) &mdash; 

When the University City District in Philadelphia
wanted to convert surface parking to a place for
pedestrians to sit, read, stroll, and otherwise enjoy
the downtown, it started with data. Lots of data. Over
time that data-driven approach has lead to The Porch at
30th Street Station becoming one of the most animated
public spaces in the city.

<p>The district&rsquo;s process involves:

<ul><li>Identifying needs by analyzing demand.</li>

<li>Experimenting with economical and/or temporary
improvements.</li>

<li>Evaluating use.</li>

<li>Making additions or modifications, as necessary.</li></ul>

<p>&quot;Every day we do data collection, ask people what
they want to see, and make those improvements
incrementally,&quot; says Nate Hommel, director of
planning and design at the District.

<p>&quot;The best way of knowing what people want is to ask
them,&quot; adds Seth Budick, senior manager of policy and
research at the District. 

<p>In looking back at surveys done when The Porch opened,
people wanted food, greenery, and protection from extreme conditions like hot sun
and noisy traffic. &quot;These are all things we&rsquo;ve
addressed and I would encourage others to just ask people what they
want, as well.

<p>&quot;We have a lot of data on the increases in use that
we&rsquo;ve seen since installing these new amenities,
which makes it clear that public spaces need a variety
of uses to be attractive 
to users, and in particular, fun and whimsical ones,&quot;
Budick says.

<p>More on the iterative approach to placemaking at The
Porch, plus bike-friendly amenities, interactive kiosks,
and whimsical public art appear in the August issue of  <a  href="http://www.downtowndevelopment.com/dix.php" ><i>Downtown Idea Exchange</i></a>. 

<p class="body">###

<p class="body"><b>About the Downtown Research & Development Center</b>
 
<p class="body">For over 50 years, the Downtown Research & Development Center has acted as the information clearinghouse on practical strategies and tactics for revitalizing the hearts of our cities and towns.

<p class="body">The Group\'s main activities include publishing the widely influential <A HREF="http://www.DowntownDevelopment.com/dix.php" class="linkc" target="_blank"><em>Downtown Idea Exchange</em></a> and <A HREF="http://www.DowntownDevelopment.com/dpr.php" class="linkc" target="_blank"><em>Downtown Promotion Reporter</em></a> newsletters; publishing relevant books and reports; and operating the DowntownDevelopment.com website.

<p class="body">Website: <A HREF="http://www.DowntownDevelopment.com/" class="linkc" target="_blank">http://www.DowntownDevelopment.com</a>

   
<p><br>
</p>
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